Tap Into the Lucrative Hispanic Car Buying Market With Live Streaming!
Buy Audio & Video Streaming
for a fraction of what you pay for broadcast radio and television!
For the first time EVER, streaming services have captured more viewers than
cable or broadcast TV
Why Target Hispanic Customers?
Hispanic car buyers are about 30% more likely to be buying their first vehicle and are increasingly likely to buy a new vehicle over a used one. Hispanics are also 50% more likely to buy a luxury car as their first vehicle.
– Hernan Tagliani, Multicultural Marketing Executive
Hispanic Customers Use Video Streaming
Seven in ten Latino viewers watch
Spanish-language TV
Hispanic viewers continue to increase the amount of time spent with streaming platforms.
In July 2023, Hispanic adults surpassed a milestone: more than 50.7% of their TV viewing time was spent on streaming services—significantly higher than the overall U.S. population at 37.7%.
We Reach Hispanic Customers
with Video Streaming
We provide over 100 video streaming outlets to reach Hispanic Customers!
Hispanic Customers Use Audio Streaming
85% of US Hispanics listen to audio content online using digital audio platforms or services to stream radio or music
According a resent study Hispanic consumers in the US, digital audio is on par with digital video in terms of Hispanics’ consumption. 42% of respondents said they spend at least 6 hours per week listening to digital audio
We Reach Hispanic Customers with Audio Streaming
We provide nearly 200 audio streaming outlets to reach Hispanic Customers!
Spanish Media is in our DNA
Our Founder, Steve Humphries is considered a pioneer in Spanish Media. Spending nearly 20 years in Spanish Media, he served as a Key Executive with the two top Spanish Media Groups (Spanish Broadcasting System, HBC – Now Univision) where he launched and ran top Spanish Media Properties in Los Angeles, Dallas, Miami and NYC.
