Automotive Digital Advertising

According to the latest research, six out of ten Auto Shoppers enter the market unsure of which car to buy. With our multi-platform digital campaigns we can help your dealership influence Auto Shopper’s buying decisions at every point of consideration.

Auto shopping behavior has dramatically changed due to developing technology.  Even as the majority of auto shopping starts online, the visit to the local, nearby dealership is still an important part of the buying process.   As a result mobile advertising is more important than ever for your dealership as one in three Auto Shoppers used their mobile device prior to visiting the showroom.  70% of mobile searchers call a dealership direct from internet search results.

Our multi-level automotive digital advertising campaigns include Model Level PPC, Geo Fencing (Location Based Mobile), Retargeting, Video Pre-roll, Reputation/Review Management to Social Marketing.  At AutomotiveOnly.com we influence Auto Shoppers and drive traffic to your website and your showroom.

About Us

AutomotiveOnly.com is a data and technology driven automotive digital advertising agency.  Our Google Certified  principals have decades of automotive marketing expertise in both traditional and digital advertising. Our vast experience comes from years with automotive advertising agencies, major newspaper groups, major broadcast groups and  top media media companies.

As the shift continues from traditional advertising to digital dealer advertising, and more importantly mobile, it is vital that as a dealer that you have a mobile strategy in place.   All of our digital multi-platform campaigns are created to align with a mobile strategy.   Our mobile campings include email, Geo Mobile (location based mobile) and our GeoForce targeted pay-per-click.

At AutomotiveOnly.com we believe that a good digital media mix is the key to dominating your market which is why we offer a variety of digital dealer advertising packages. We will custom design a multi-channel, multi-platform advertising strategy that includes, direct mail, email, mobile, paid search, display, social and more.

Solutions

Email Marketing

EMAIL MARKETING

Target Auto Shoppers with our Black Book data down to the zip code level. Our campaigns provide the highest open and click through rates in the industry with match-back reporting.
SEO

SEO

SEO or Search Engine Optimization creates top-of-mind presence for Search Engines and Auto Shoppers. 90% of Auto Shoppers turn to search engines first.  We help your dealership rank on page one  for profitable key words.
Social Media

SOCIAL MEDIA

Connect with and target Auto Shoppers through Social Media. Through Facebook and Twitter we target Auto Shoppers with our social media campaigns.
PPC

PPC

Utilizing our GeoForce technology, we download your DMS/CRM data and integrate it with in-market data from companies like Polk, IHS, Equifax, and more, which allows us to dictate a marketing strategy by zip code that’s most effective for your dealership.
Reputation

REPUTATION

Auto Shoppers will drive farther to buy from a dealer with positive online reviews. We boost reviews from your web site, monitor 24/7 social media and other review sites to increase and insure positive reviews of your dealership.
Retargeting

RETARGETING

Target Auto Shoppers by model/brand profitable keywords and retarget visitors who have visited your dealership website to serve relevant ads on all devices.
Video Advertising

DISPLAY ADVERTISING

Display Advertising places your advertising on high-traffic, frequently visited websites by your dealer website visitors.   Display Advertising provides one of the best ROI’s in digital marketing.
Mobile Marketing

MOBILE MARKETING

If your dealership does not embrace a mobile strategy you are missing the important Millennial audience.  We help you engage and reach this important market segment on their mobile devices while they are shopping at your dealership, at your competition and while on-the-go.
Geo Fencing

GEO MOBILE

Through our GeoMobile technology (location based mobile) we target Auto Shoppers within a specific location.  We target your competitors lots/showrooms, special events and serve compelling offers while customers are engaged in the purchase process.

Products

DealerAdCompliance.com

In 2015 the Federal Trade Commission began regulating the advertising practices of franchise and independent dealerships across the country which began with the FTC’s nationwide enforcement that targeted 10 dealerships in six states of alleged deceptive advertising practices.  Dealerships are now scrutinized by the FTC, in addition to their state attorney’s general.  Now dealers can have all advertising creative, both traditional and digital checked against the FTC’s test as well as state regulations with our team of experienced automotive attorneys.

DealerAdCompliance.com packages are based upon the number of ads submitted on a monthly basis.

Dealer Web Doctor

DealerWebDoctor.com

Dealer Web Doctor takes the pain out of constantly having to up date your OEM website!   Having accurate and up-to-date information on your dealership website is critical to selling more cars.   Many dealers struggle with this monthly process as it’s more and more difficult to hire capable people to manage your site.   We will update your site twice monthly (5th and 20th) as follows:

  • Manufacturer programs (billboards, graphics, etc.)
  • Local Dealer advertising specials
  • Published manufacturer incentives and rebates
  • Identify and graphically highlight preowned specials and change out as sold
  • Monitor website traffic and trends and provide reporting on marketing recommendations to increase traffic and sales

Partners

We live in the ad agency world and we understand it. Staying on top of the ever-changing digital world is a difficult task. What was considered standard in SEO and PPC just a few months ago is no longer “best practices”.

The Social Media rules are changing faster than you can update your profile. PPC campaigns require constant monitoring and testing. What worked in email marketing 6 months ago is no longer relevant. You do what you do best – manage your dealer’s strategy, branding, media buys and daily hand-holding. We do the behind the scenes white label fulfillment work for your dealers while staying on top of the ever changing digital landscape.

From SEO, SEM, Social Media Management, Reputation Management, blog posts, optimized content writing, email creative design, we handle the entire enchilada! Our services are available ala carte for your dealers. For a partner presentation, call us at 800.591.5719 or email us at info@automotiveonly.com.

Contact Us

OUR LOCATIONS

WE WANT TO HEAR FROM YOU!

3 + 4 = ?

© 2016 Automotive Only, Inc. All Rights Reserved.  •  Client Login
Alabama Office: 11 North Water Street, 10th Floor, Mobile, AL 36602   •   (800) 591-5719
Texas Office: Two Twin Oakes 227 North Loop 1604, Suite 150, San Antonio, TX 78232   •   (800) 591-5719
Florida Office: 495 Grand Boulevard, Suite 206, Miramar Beach, FL 32550   •   (800) 591-5719
© 2016 Automotive Only, Inc. All Rights Reserved.  •  Client Login
Alabama Office: 11 North Water Street, 10th Floor, Mobile, AL 36602   •   (800) 591-5719
Texas Office: Two Twin Oakes 227 North Loop 1604, Suite 150, San Antonio, TX 78232   •   (800) 591-5719
Florida Office: 495 Grand Boulevard, Suite 206, Miramar Beach, FL 32550   •   (800) 591-5719

© 2016 Automotive Only, Inc.
All Rights Reserved.
Client Login

Alabama Office:
11 North Water Street
10th Floor,
Mobile, AL 36602
(800) 591-5719

Texas Office:
Two Twin Oakes
227 North Loop 1604
Suite 150,
San Antonio, TX 78232
(800) 591-5719

Florida Office:
495 Grand Boulevard
Suite 206,
Miramar Beach, FL 32550
(800) 591-5719

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